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A “Low price
Misleader” is a commonly used, but noteworthy sales
tactic. This tactic shows the low price of a PFM/PFN at
$45-$65 followed by the commonly used term “plus alloy”
or “plus materials”. In almost every case we inspected,
the amount of alloy that was billed to the dentist was
one and a half times the amount actually needed. There
were some cases as high as $85-$90 for the alloy
alone. The original price of $45–$65 quickly turned
into $115 - $135 when alloy and materials were added.
We saw a
consistent return rate of 18% - 20%. 1 in every 5 cases
had to be repaired or replaced before we could send it
out to the dentist to be seated. In some of those cases
the return case took more than 30 days to receive a
replacement.
When working
with these import laboratories, shipping is generally
not included in the price. We were able to negotiate the
shipping cost with FED EX/ UPS to between $16 and $17
per case, round trip (as long as we sent 10 cases at a
time).
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We do not employ "Low Price
Misleaders!”
The price that we quote you is the price you can expect to pay. We
offer our dentists the flexibility of two types of pricing
structure. The 1st is the cost per unit plus alloy. The 2nd is the
average cost of alloy for the previous year added to the per unit
cost this creates a flat rate pricing. You will know exactly how
much each unit is costing you. We believe that when it comes to our
dentists, the straight forward, upfront approach makes for great,
long term relationships.
Before any of our work leaves the laboratory it must go through a
quality control specialist This final check is part of the reason
Professional Dental Arts maintains a return rate of only 1%-3%. Our
CDT certified technicians pride themselves on the quality of the
work they produce. If there is a defect with anything we send out
simply ship it back (our cost) and we will fix it for free.
We
believe that when you ask “what will it cost?” You want to know what
it will actually cost! There is no additional charge for deliveries
and pickup’s inside our local area and we will cover standard UPS
ground shipping anywhere in the US. |